The analysts over at Gartner have released a report that says the iPad isn’t going to be dethroned anytime soon. This year alone, the firm has surmised that the tablet will boast 73.4% in sales worldwide. In short, the iPad is dominating and will continue to be the market leader in the tablet industry.
But wait, what about all the talk of Android catching up and passing Apple in tablet sales? How about the buzzing Windows 8 OS? Well no other platform will even be close to iOS save for Android but according to their predictions that won’t be until at least 2015 or beyond.
Android’s full appeal has been hindered by factors like high prices and poor user experiences. Google is planning to address the issues with the next Android release currently known as “Ice Cream Sandwich.” This release isn’t expected until Q4 2011 meaning Apple will likely dominate holiday sales this year as well.
Carolina Milanesi, commented saying “We expect Apple to maintain a market share lead throughout our forecast period by commanding more than 50 percent of the market until 2014.” Competitors are continuing to struggle and it’s likely because of Apple’s unparalleled hardware, software and services.
You have to remember that Apple is the one who basically created this explosive market to what it is today. Being first to the scene has its advantages and being able to solidify competitive component manufacturing prices allows Apple to roll out the iPad at an extremely competitive price without sacrificing on the user experience or appeal in any way. And to add to that, Apple certainly isn’t taking any losses on each unit sold.
At year end, tablet sales worldwide are expected to reach 63.6 million units, and are projected to experience strong growth through 2015, when predictions are amounting to a staggering 326 million units. Who knows, by then all of our laptops may have the option to have a detachable (tablet) screen and it’s likely that every laptop will have the choice for a preloaded touchscreen anyway.
Gartner wasn’t too nice on Windows 8, saying “buzz might be short-lived if Microsoft pushes the new OS with a compromise in usability, and that late arrival might limit its appeal.” However they did take it easy on recent tablet entrant RIM, saying that “the company is going through a tough period.”
What’s your best guess to a contender against market leader Apple and their iOS platform? Gartner is pretty confident that “screen quality and processing power” cannot be compromised on if any non iPad is going to remain competitive against Apple.